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Access Bank Flags Off DiamondXtra Season 15, Targets Many Customers



Access Bank has unveiled the Season 15 of its DiamondXtra Savings Promo at a well-attended event held at the bank’s Computer Village branch, Ikeja Lagos.

Lovetvnews reports that tagged XtraAwoof Season, the bank said the promo is part of an effort aimed at transforming the lives of Nigerians as well as encouraging their savings culture. This season alone, the bank will be rewarding over 1,000 lucky customers with a whopping sum of N135m.

The lucky customers are expected to emerge from different categories of rewards including Loyalty rewards, Regional Draws, Regional Onsite Draws, Free Digital Marketing Training, and Digital Cluster Draws.

This online news medium understands that all a customer needed to do was to open a DiamondXtra account with as little as N5000 and maintain a N5,000 deposit to qualify for the draws.

Speaking at the event, Njideka Esomeju, Group Head, Consumer Banking at Access Bank, said the campaign will be taken to every part of the country including the North, West, East, and South. “People will be rewarded because we want to enrich and bless people’s lives.”

“We are also conducting digital training for our customers, to enable them to gain more knowledge on how to carry out their businesses. We are doing this just to say thank you for having a DiamondXtra Account and to help you to enrich your life.

“We have done it for 15 years and we are very proud of the feedback. This year, we are doing XtraAwoof, meaning we are giving cash to many more people because we want more people to benefit. Some are going to get N1 million, and some will get less for loyalty rewards. Some will get N10,000 and more for their loyalty to the bank; customers remain our priority.

“We are all about providing customer-focused solutions to serve the needs of our customers in real-time, encouraging them to imbibe the savings culture to be able to achieve their dreams. We have also continued to evolve and offer various digital services and propositions that our customers would need and find most useful at this time, hence the DiamondXtra Digital marketing training,” Esomeju said

Bolarinwa Animashaun, the Regional Sales Director, Lagos at Access Bank said the bank is richly dependent on its customers hence the zeal to always go with them with the DiamondXtra Savings promo, noting that the reason for the continuation of the reward scheme was borne out of the need for the bank to continue rewarding its customers for their loyalty.